eDIY Software Newsletter 11th  April 2006

Apology to anyone who didn't receive notification of the 25th January Newsletter 
We're aware that some customers on our mailing list didn't receive e-mail notification of our first newsletter on 25th January. If you didn't receive e-mail notification and haven't checked out the newsletter, you can still view it on our web site. We especially recommend reading the article on Search Engine Optimisation Tips.

Product Links
Some of you might have noticed a change in the links for products in your web site catalogues (if you're a SHOP Plan customer). They're now a lot shorter, thanks to a updated link filter in our web server, and therefore more keyword rich. W
e believe this is a very good thing from a search engine optimisation point-of-view.  Now your domain name is followed directly by your product name which ranks more highly in Google and we've already noticed an improvement in the ranking for products hosted on several of our web sites.

All this goes on behind the scenes and you don't have to do anything differently when you're managing products in your online catalogue. But if you want to look at the link for one of your products, select it from your browser (not in your eDIY software application) and you'll see it in the web browser's Address bar (the white box with text in it that usually begins "http://www....").  

Google Sitemaps
We're always keen to learn about anything that will help us in the struggle to optimise your web site performance in search engine results. With this objective in mind, we've recently been supporting a new service from Google called Sitemaps. 

If you're an eDIY customer, a Google SiteMap is automatically created for every content page and product in your web site and SiteMap statistics will soon be made available to you for keyword optimisation within the eDIY Site Control Panel, as well as web site referrer information and what search terms were used to find your web site.

(Read rest of article)

Sitemaps
Google's Sitemap program provides detailed reports
of search queries returning pages from and directing
traffic to your site

 

Useful Tip:
Web Contents Editors and Text Formatting: how to get a single-line drop
If you want to drop a single line instead of the default two lines that you get if your hit Enter when editing the text content of your web pages, hold down the Shift key & then press Enter .

(Read article)

 
http://www.webpagecontent.com/  - New Zealand writer Rachael McAlpine's company, Quality Web Content, specialises in training on-line content writers in business and government. A great source of useful articles and tips if you want to improve the text content of your web site.
 
Web Word Wiz
Rachel McAlpine is the author of
Web Word Wizardry